Laura Zapata
Strategy and Management
"The most valuable, unique, and difficult resource to imitate is the knowledge residing in people".

Professor Zapata Cantu’s research interests are focused on management and strategic planning in SMEs, the impact of information technology in the human resources area, knowledge management, and organizational learning.

In addition to having participated in national and international congresses, her research has been published in indexed journals, such as the International Journal of Manpower, European Journal of International Management, the Journal of Knowledge Management, the Journal of Studies on Administration, University of Chile and Rio’s International Journal on Sciences of Industrial and Systems Engineering and Management. In 2008, she received Tecnológico de Monterrey’s Award for teaching and research in the Department of Administration and Finance. 

Professor Zapata has been Academic Associate Dean at EGADE Business School and MBA Director in Monterrey, Director of the International Liaison Office in Barcelona of Tecnológico de Monterrey, and she has been a visiting professor in numerous universities such as the Postgraduate University Institute of the Autonomous University of Barcelona, the University of Alicante and University Carlos III (Spain) and ICN Business School (France).

Dr. Zapata has been a member of the SNI (Sistema Nacional de Investigadores), Conacyt since 2006 and was made a Level 2 researcher in January 2017. 

    • Ph.D. in Administration
      Universidad Autónoma de Barcelona, Spain
    • Master in Administration
      Tecnológico de Monterrey 
  • Teaching and Research Labour Award of the Administration and Finance Division. Tecnológico de Monterrey (2008)
  1. Zapata, L. (2019). Knowledge generation to foster innovation in Mexico: how human capital matters, In Knowledge Management, edited by  Intechopen: DOI: 10.5772/intechopen.86216
  2. Zapata, L.; Pineda, J.L. and Rodriguez, D. (2019). Open spaces for an effective knowledge sharing: it’s a real benefit or its just fantasy, In Knowledge Management: Progress, Trends and Challenges, Novapublishing.
  3. Ramirez, J. and Zapata, L. (2018). Mexican Experiences from a Danish Firm: ‘Changing’ Mexican Culture, In J. Hayton; M. Biron, L. Castro and B. Kuvva (eds). Global Human Resources Management Casebook. Ed. Routledge.
  4. Zapata, L. & Hartmann, A. (2018) Automotive components: Metalsa and Nemak  in Mexican Multinationals: How to Build Multinationals in Emerging Markets. Cambridge University Press.
  5. Zapata, L., Treviño, T., Morton, F., and Pineda, J.L. (2018). Exploring the Uses and Gratifications as Knowledge Transfer Mediums in Organizations, In. P. Melo and C. Machado (eds). Management and Technological Challenges in the Digital Age. CRC Press, Taylor & Francis Group.
  6. Zapata, L.; Cantu, H.; and Gonzalez, F.; (2016). Resource and dynamic capabilities in business excellence models to enhance competitiveness. The TQM Journal, 28 (6), pp. 847-868.
  7. Zapata, L. and Mondragón, C. (2016). Knowledge management in Mexican NPOs: A comparative study in organizations with a local and national presence, Journal of Knowledge Management, 20, (1), pp69-87.
  8. Zapata, L.; Treviño, T.; Morton, F. and López, E. (2016), Digital technologies as media to transfer knowledge in IT firms, In.  A. Goel (ed). Product Innovation through Knowledge Management and Social Media Strategies. IGI Global, Hershey, PA. Pp. 204-217.