EN ES
Daniel Maranto
Strategy and Management
Director of the Strategy and Leadership Department
BIOGRAPHY
My passion: my students, my classroom

Teaching and research specialty areas of Professor Maranto Vargas are strategic planning, managerial skills, management of services and sustainability. 

Daniel Maranto started his teaching career in 1987. Currently, he is an associate professor and has served in the academic administration. In Tecnológico de Monterrey, campus San Luis Potosi was the director of the major in Business Administration and International Businesses, of the academic department of Organization and the Master in Administration. In EGADE Monterrey, he was the director of the Master’s in Administration and the academic department of Administration and Operations. 

In consulting activities, he has participated in projects both for the private as well as public sector. 

He started his professional career in 1986 in the finance sector as Credit Analyst and Promotion Public Official. 

EDUCATION
    • Ph.D. in Management Science
      Tecnológico de Monterrey
    • Master in Management Science
      Tecnológico de Monterrrey
AWARDS & HONORS

• Mención honorífica del Premio Campus Monterrey al desarrollo de Proyectos de Rediseño de Cursos, año 2003 de la Escuela de Graduados en Administración y Dirección de Empresas. Tecnológico de Monterrey. Rectoría de la Zona Metropolitana de Monterrey. 2003.

• Reconocimiento por haber formado parte del equipo docente del curso Seminario Integrador considerado por los alumnos como el mejor del Programa de Graduados en Administración en el periodo agosto-diciembre de 2002. Tecnológico de Monterrey. Rectoría de la Universidad Virtual. 2003.

• Certificación en el Rediseño de la Práctica Docente en el Nivel “A”. Tecnológico de Monterrey, campus Monterrey. 2002

SELECTED PUBLICATIONS
  1. “Wealth creation in developing countries: Linking techno-economic-social networks”. Carlos Scheel y Daniel Maranto. International Journal of Technology and Globalisation (2017).
  2. “Exploring managerial perceptions of the innovation process in Mexico” (capítulo en libro). Daniel Maranto, Luis García-Calderón y Javier Reynoso. Understanding Organizations in Complex, Emergent and Uncertain Environments (2012). Eds. Anabella Dávila, Marta M. Elvira, Jacobo Ramírez y Laura Zapata-Cantú. Palgrave MacMillan.
  3. “Development of internal resources and capabilities as sources of differentiation of SME under increased global competition: A field study in Mexico. Daniel Maranto y Rocío Gómez-Tagle. Technological Forecasting and Social Change (2007).
  4. “Understanding the service profit chain in Latin America: Managerial Perspective from Mexico”. Daniel Maranto y Javier Reynoso. Managing Service Quality (2003).