The 2021 edition of the innovative Lifelong Learning program, designed exclusively for EGADE Business School alumni, focuses on the topic Empowering the Leader’s Mind.
ByJOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL
Over 60 members of the EGADE Business School EXATEC (Tec Alumni) Community gathered to reconnect with their alma mater and transform their leadership mindset at EGADE U Week2021.
The second edition of this innovative Lifelong Learning program, designed exclusivelyfor EGADE Business Schoolalumni, was held in a virtual format, with the theme Empowering the Leader’s Mind.
The agenda, which spanned March 18 through 20, included conferences, workshops, and collaboration and teamwork activities, comprising an intensive learning experience.
“The objective of EGADE U Week is to provide an enriching environment that will enable you to update your knowledge and competencies, strengthen your networking, and generate impactful interactions with global experts,” highlighted Osmar Zavaleta, Interim Dean of EGADE Business School, during his welcome message.
This year, the program was developed with the collaboration of Potential Project, the global leader in organizational development programs, and focused on three mental qualities of leadership:mindfulness, selflessness and compassion.
Jacqueline Carter, International Partner and Director for North America at Potential Project, and EGADE U Week 2021 keynote speaker helped participants understand and enable these fundamental qualities in order to exercise leadership that effectively increases commitment, happiness and productivity within organizations.
Other speakers were Ignacio de la Vega, Executive Vice-Rector of Academic Affairs, Faculty and Internationalization, Tecnológico de Monterrey, who spoke about purposeful leadership, and Joaquín Lozano Aguirre, Director of Alumni Relations, Tecnológico de Monterrey, who addressed the impact of the EXATEC (Tec Alumni) community in the world.
Mario Saldaña, EGADE Business School professor, coordinated a leadership rally with teams of participants, followed by Jaime García Narro, Associate Dean of Executive Education, EGADE Business School, sharing reflections on the knowledge acquired.
Activities included networking opportunities and a craft beer tasting from Cervecería Albur.
EGADE U Week has been recognized internationally this year among the “Best Lifelong Learning Initiatives” in the AMBA & BGA Excellence Awards, conferred by the Association of MBAs and the Business Graduates Association.
María Ariza, BIVA CEO, offered a keynote address in the Women Empowered Forum, organized by Full-Time MBA in Innovation & Entrepreneurship students.
By JOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL
The low level of representation by women in the business sector and the economic benefits of increasing female participation were addressed by María Ariza, CEO of Mexico’s Institutional Stock Exchange (BIVA), within the Women Empowered Forum.
In her keynote speech, the executive explained that women are underrepresented at every level of the corporate hierarchy, despite comprising 51% of the population and 43% of Mexico’s workforce.
She pointed out that, at the entry-level, there are almost twice as many men as women, while women’s presence falls to 25% at managerial and executive levels, and the percentage of female talent in C-Level positions is just 10%.
Therefore, she explained that it is 88 times more likely that a man will make it to a C-Level position, and 200,000 junior female employees need to be recruited for one woman to reach the executive committee.
In addition, Ariza commented that one in three companies lack programs or procedures to increase women’s participation, and that the pay gap is 34% in Mexico for performing the same work.
“If were to close the pay gap, Mexico’sPIB would grow 70%,” she affirmed, based on data from the Women Matter MX study.
The former Amexcap CEO also addressed women’s participation in Mexico’s Private Capital Industry.
She specified that 84% of entrepreneurial capital funds do not have a single woman on their investment team,and just 4% of partners are women.
This, she explained, is a problem for industry, since it has been proved that funds with gender-diverse working teams and leadership positions take better investment decisions.
“And speaking of female entrepreneurs, just 11% of companies backed by entrepreneurial capital were founded by women. There is an enormous gap in this sense,” said the Board Member of the Tecnológico de Monterrey School of Business.
Ariza highlighted the work of Mujeres Invirtiendo, a community of over 100 women from the Private Capital Industry that seeks to promote women’s participation in investment teams.
“We know that if more women participate in investment decisions, there will be more capital supporting women entrepreneurs, which, in turn, would generate greater profitability for companies and investors,” she said.
The Women Empowered Forum was organized by EGADE Business School Full-Time MBA in Innovation & Entrepreneurshipstudents, and held, in the virtual format, on March 24 and 25.
The forum brought together women corporate and entrepreneurship leaders who shared their stories and experiences with the aim of inspiring, generating change, and empowering women in business and organizations.
The forum also included a “HeForShe” workshop and two discussion panels: “Entrepreneurial Women”, with Camila Lecaros, Managing Director at MassChallenge in Mexico; Deborah Dana, founder and CEO of Canasta Rosa; Gabriela León, cofounder and CEO of Gresmex; and Vanessa Yáñez, EGADE MBA graduate; and “Women in the World of Corporate Business”, with Karla Martínez de Salas, Editor-in-Chief of Vogue Mexico and Latin America; Lucía Olvera, Marketing Director for Mexico and Central America at Campari Group; Karina Awad, Corporate Director - Human Resources, at Coca-Cola FEMSA; and Michelle Martin, Full-Time MBA in Innovation & Entrepreneurship student.
Entrepreneur Ana Karen Ramírez, founder and CEO of Epic Queen, is one of the keynote speakers in the first edition of the Women Empowered Forum.
ByJOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL
The world has changed and many of the jobs we know today will no longer exist in 10 years’ time, stated Ana Karen Ramírez, founder and CEO of the social startup Epic Queen.
“STEMdegrees are the future and if women don’t study science, technology, engineering, and mathematics, we won’t be part of the future,” the entrepreneur warned.
In a keynote conference within the first edition of the Women Empowered Forum, the Full-Time MBA in Innovation & Entrepreneurship graduate explained that as a result of the gender stereotypes which persist at the individual, school, and social levels, women very often decide not to study or pursue a career in these fields.
In order to close the STEM gender gap, Ramírez commented that Epic Queen offers educational options in science and technology exclusively for girls and women, to prepare them for the jobs of the future, and empower them by strengthening their courage, confidence, and resilience to defy stereotypes.
The Women Empowered Forum was organized by EGADE Business School Full-Time MBA in Innovation & Entrepreneurshipstudents, and held, in the virtual format, on March 24 and 25.
The forum brought together women corporate and entrepreneurship leaders who shared their stories and experiences with the aim of inspiring, generating change and empowering women in business and organizations.
María Ariza, BIVA CEO, also contributed as a keynote speaker, addressing women’s participation in the business sector and Private Capital industry.
The forum also included a “HeForShe” workshop and two discussion panels: “Entrepreneurial Women”, with Camila Lecaros, Managing Director at MassChallenge in Mexico; Deborah Dana, founder and CEO of Canasta Rosa; Gabriela León, co-founder and CEO of Gresmex; and Vanessa Yáñez, EGADE MBA graduate; and “Women in the World of Corporate Business”, with Karla Martínez de Salas, Editor-in-Chief of Vogue Mexico and Latin America; Lucía Olvera, Marketing Director for Mexico and Central America at Campari Group; Karina Awad, Corporate Director - Human Resources, at Coca-Cola FEMSA; and Michelle Martin, Full-Time MBA in Innovation & Entrepreneurship student.
EGADE Business School is the only Latin American business school, from among 24 institutions worldwide, to be recognized this year by the international accreditation agency for its positive contributions to society.
ByJOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL
EGADE Business School at Tecnológico de Monterrey earned recognition within the 2021 edition of theInnovations That Inspire Program of the Association to Advance Collegiate Schools of Business (AACSB International), the most important business school accreditation organization in the world.
This year’s results were announced today, with EGADE Business School being the only business school from Latin America among the 24 institutions recognized within the program.
Every year, through the Innovations That Inspire program, AACSB International recognizes institutions from around the world that serve as champions of change in the business education landscape.
We're pleased to announce the highlights of our 2021 Innovations That Inspire initiative!
24 business schools are showcased for addressing wide-ranging societal challenges including food insecurity, pandemic leadership, climate change, & gender equity.
“Using a circular economy and systems-thinking approach, SWIT seeks to foster economic growth without generating waste or deteriorating natural resources in communities of developing countries. This program is also closely aligned with the Conscious Business development driven byEGADE and with Tecnológico de Monterrey’s Vision 2030, so I would like to congratulate Dr. Carlos Scheel and the entire team participating in this initiative, which earned recognition as the most innovative,” commented Osmar Zavaleta, Interim Dean of EGADE Business School.
SWIT is an innovative initiative supported by five fundamental pillars:
Sustainable disruptive innovation inspired by nature.
Systems view of growth.
Circular economy extended systems.
Clustering of industrial ecology systems.
Problem-solving entrepreneurship approach.
“The SWIT group was created in 2007 with the purpose to provide an infrastructure with all the necessary tools, training and practices for the transition of firms, industries and communities, to a sustainable and resilient economy for emerging regions. This recognition gives the SWIT group wide visibility that may help to reach our goal of creating a critical mass of experts on circular economy and systems approach, for the assembling of new circular economy businesses ventures, mainly for Latin American countries. The methodologies, practices and experiences of the SWIT, can be replicated in other business schools as a sample of how to involve academia with the sustainable growth of the planet,” Scheel stated.
The SWIT model has already been used in diverse industries and countries, notably in the circular production of coffee and palm oil in Colombia; a sustainable single-use plastics initiative in Mexico and Ecuador; diverse new sustainable businesses in BritishGuiana; and a circular economy community in Higueras, Mexico.
“Business schools across the world are empowered to define impact objectives and strategies that align with the communities they serve, and the examples presented through the Innovations That Inspire program prove to perfection that business education is a force for good," commented Caryn L. Beck-Dudley, AACSB president and CEO.
EGADE Business School is accredited by AACSB, EQUIS and AMBA, the “triple crown”, the highest recognition a business school can obtain internationally and enjoyed by just 1% of business schools across the world.
Further information on the AACSB Innovations That Inspire program and the 2021 list of the 24 winners can be found here.
More than 30 students from diverse Global Network for Advanced Management member schools virtually attend the two modules offered by EGADE Business School.
By JOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL
Students from 11 prestigious business schools from different regions around the world participated in the two modules offered by EGADE Business School - Tecnológico de Monterrey, within the March 2021 online edition of the Global Network Week program.
The courses “Shape the Future: Enhancing Your Strategic Marketing Management Skills for the New Reality in Latin America” and “Strategic Innovation and Management in Emerging Markets - Latin America”, brought together, in a virtual setting, a total of 34 students from EGADE Business School and another 10 Global Network for Advanced Management Member Schools:
FGV Escola de Administração de Empresas de São Paulo (Brazil)
Indian Institute of Management Bangalore (India)
INCAE Business School (Costa Rica)
Koç University Graduate School of Business (Turkey)
Pontificia Universidad Católica de Chile School of Business (Chile)
Renmin Business School, University of China (China)
Seoul National University Business School (South Korea)
Technion, Israel Institute of Technology (Israel)
University of Indonesia Faculty of Economics (Indonesia)
UNSW Business School (Australia)
Participants from both modules enjoyed avirtual tour of the Teotihuacán archaeological site, culture capsules on the Day of the Dead and tacos, and a tasting of traditional Mexican candy.
Within the course “Strategic Marketing Management Skills”, professor Fernando Sierra explored the key aspects of Marketing Communication and Digital Customer Engagement; professor Cédric Vialleexplained how to build a data strategy; and participants had the opportunity to talk with Salvador Muñoz, CEO of Beerhouse, the most important online craft beer sales platform in Mexico.
Moreover, in the course “Strategic Innovation and Management”, professor Christiane Molina examined strategic considerations beyond markets; professor Sascha Fuerts addressed entrepreneurship and corporate innovation from a Latin American perspective; and participants talked with Pedro Álamos and Brian Bauer, General Manager and Circular Economy and Alliances Leader at Algramo, respectively.
Other professors who participated in the modules were Claudia Quintanilla, Édgar Centeno, Everardo Elizondo, Ivan Valdovinos, Juan Carlos Rivera and Valeria Sánchez, as well as Gabriela Ugarte, Product Development Director at Mastercard.
THE EXPERIENCE WITH EGADE
“Great organization, great people and great experiences. I am once again proud and glad to select this course in EGADE Business School. I met great people from around the world, we shared valuable moments and experiences with each other. Even though we had a virtual organization, I never felt distant. We connected to each other in a very efficient way and have extended our networks as well as friendships. Additionally, we have gained substantial information about Marketing Strategies that I will use in my professional life. I appreciate and thank all the program organizers. I look forward to seeing you again some time in person as well. Thank you so much,” said Yunus Yildez, Koç University Graduate School of Business student.
“The communication from EGADE was very clear from the start and made me very comfortable with the process. I was excited when I received a box of candies. Thank you for allowing me to experience Mexican culture though I could not be present there. The sessions were all power-packed with a lot of information, content, and examples. I enjoyed all the professors' sessions, and I must say I got excellent insights on digital marketing and brand management. The projects on Frida Kahlo helped me understand brand management and brand extension. The Beerhouse project allowed us to interact with the CEO and think about marketing in real-time. We worked as teams, shared our thoughts, and presented them. The cohort was outstanding, and I enjoyed interacting and learning from people from different countries. I should mention about culture capsules, they were perfect, and I enjoyed knowing more about Mexico and Mexican culture. Thank you EGADE, for providing this opportunity, and I enjoyed every minute of the experience,” commented Radhika Praveen, Indian Institute of Management Bangalore student.
“The program that I attended at EGADE Business School provided me the opportunity to develop skills to work in an international environment. Since I am working in the finance industry, this program enabled me to discover new skills in strategic marketing. I am glad to express that this program provided me a new perspective regarding my career,” said Aslihan Bahat, Koç University Graduate School of Business student.
Global Network Week is one of the main programs of the Global Network for Advanced Management, a network made up of the top 32 business schools in the world.
A new edition of the Board Member Training program, from EGADE Business School’s Executive Education portfolio, was launched in March in a 100% online format and with 31 participants from different cities in Mexico and Latin America.
In this delivery, the program, which targets board members, strategic decision-makers, and company owners, shareholders and directors, has a duration of 60 hours and is divided into 12 modules.
Participants were welcomed by Jaime García Narro, Associate Dean of Executive Education, EGADE Business School; Carlos Serrano, independent director and Executive Director of the Board Member Training Program; and Jaime Martínez Bowness, Raúl Montalvo and Daniel Maranto, directors of the EGADE Business School sites in Mexico City, Guadalajara and Monterrey, respectively.
In addition, master coach Benjamín Arriola led an icebreaker session, before the start of module 1 of the program, "Functioning of the Board of Directors ", taught by Roberto Danel, Chairman of the Best Practices in Corporate Governance Committee of the Business Coordination Council (CCE), and Gregorio Vázquez, EGADE Business School professor and Director of the consulting firm Vázquez Consultores.
This program helps participants hone their competencies and acquire specialized knowledge of how a Board of Directors functions, including the reinvention of the business model, acquisition of companies as a growth strategy, successful continuance of the family business, among other key topics for the company’s prosperity.
The modules are “Setting a Strategic Course”, “Capital Budgeting System”, “Measurement and Evaluation of Corporate Performance”, “Executive Compensation Systems”, “Legal Framework for the Board of Directors”, “Comprehensive Risk Management”, “Internal Control Systems”, “Governance in Entrepreneurial Families”, “A New Leadership Paradigm”, “Executive Succession Process” and “Negotiation Skills”.
The program’s outstanding educational model is based on experiential learning, conferences and discussion panels with special guests, practical experiences and high-level virtual networking.
Learn more about the Board Member Training programhere.
The Director of Strategic Alliances and Content at América Móvil shared anecdotes and details of his book with graduate students and Executive Education participants.
ByINSTITUTIONAL COMMUNICATION | EGADE BUSINESS SCHOOL
“The things that are truly valuable are priceless,” the entrepreneur Arturo Elías Ayub stated, during the virtual talk in which he presented his book El negociador: Consejos para triunfar en la vida y en los negocios.
Invited by EGADE Business School, the Director of Strategic Alliances and Content at América Móvil shared anecdotes and details of his book with graduate students and Executive Education participants.
The conversation was led by Osmar Zavaleta, Interim Dean of EGADE Business School, while Lucila Bracho, Director of Strategic Alliances and Customer Experience in Executive Education, moderated the audience Q&A session.
In El negociador, Ayub shares everything he has learned in business and in life, from his beginnings in his father’s store on Correo Mayor Street in the Historical Center of Mexico City, his transition to soccer as president of the Pumas football club, to ultimately become one of the most renowned businessmen and negotiators in Mexico through his work in Grupo Carso, one of the most important business groups in the world.
When going over some of the passages from the book, Zavaleta asked the author what attributessuccessful entrepreneurs have in common, according to his observations.
“The trait all the successful entrepreneurs I know have in common is, without doubt, hard work. That’s an attribute impossible to replace. If you want to be a successful entrepreneur but are not willing to travel a difficult road, you’d better find something else to do,” said the also CEO of Uno TV and General Director of the Telmex-Telcel Foundation.
The Shark Tank México cast member warned entrepreneurs that not only do they need to think creatively or innovatively, but also to put their projects into effect.
“Since the beginning of time, the most creative people get the best results. They are the ones who think outside the box and, very importantly, implement their ideas, because creativity turned into a reality is the one that works. There’s no point being creative and leaving it as a fantasy,” Ayub affirmed.
The entrepreneur urged the audience to take advantage of the digital tools that in this day and age are both plentiful and affordable and to let their creativity run free, thereby generating greater value for their organizations and clients.
Participants of 21 different nationalities explore the economic and financial perspectives of Mexico and the United States, backed by EGADE Business School and Miami Herbert Business School.
ByJOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL
Eighty-five students, from theOneMBA Class of 2021, gathered together virtually from March 8 to 13 to participate in the North America Residency, as part of the global immersion experiences included in the program.
The participants of 21 different nationalities explored the North American business environment from the economic and financial perspectives of Mexico and the United States, guided by EGADE Business School and Miami Herbert Business School professors.
Activities included sessions with academics and opinion leaders from both schools, talks and discussion panels with business leaders from the region, cultural experiences from both countries, and spaces for networking.
A broad diversity of topics was discussed, spanning sustainable business, corporate innovation, trends in the Covid-19 era, cybersecurity, transformational leadership, among many others.
Among the guest speakers were Jorge Luis Torres Aguilar, OneMBA graduate and Vice-President of Operations at FedEx Express in Mexico;Leticia Gammill, Security Channels Leader at Cisco, and Founder and President of WOMCY; Fernando Sepúlveda, President of the Association of Mexican Entrepreneurs in the United States; and Alex Sánchez, President and CEO of Florida Bankers Association, to name a few.
Some of the students shared their experiences and key takeaways obtained during the North America Residency:
“A very good mix of cultural immersions, and macro environment and insight lectures, as well as leadership development content. I found it inspiring. We are in a global business environment; nothing is purely regional, given the interaction with and impact on each other. We need to think about how to make the world sustainable and care about humanity.” Li Li, a Chinese student at the School of Management, Xiamen University.
“EGADE and Miami Herbert Business Schools did a very good job with the online experience for this residency. Not only did they invite good speakers, but we also had the opportunity to practice negotiation skills and leadership exchange experiences, strengthening our abilities to shape and define the future. I appreciated the coffee chats to network with our colleagues from different parts of the world. I was surprised by the positive economic theory of Paulo Leme showing us that the post-Covid reopening of the economy can lead to sustainable, non-inflationary growth. Another key takeaway for me was the importance of the United States-Mexico-Canada Agreement (USMCA) to produce and innovate together to compete for vis-a-vis with the rest of the world. I am more aware now of how they want to proceed and the importance of thinking in terms of regions to create specific synergies.” Sarah Soenen, a Belgian student at Rotterdam School of Management (RSM), Erasmus University.
“A key component of thriving in the new normal produced by the Covid-19 pandemic is blending a deep level of resilience with professionalism. The two factors were brilliantly displayed throughout the residency, as was an astute demonstration of why the OneMBA program academics are at the top of their respective academic games (the talk on negotiation was spot-on). My key takeaway from the North American residency, on the region’s business environment, is that the area is one of vast opportunities, but with deeply ingrained complexities and paradoxes. I enjoyed discussing the topic of sustainability in business. I found it particularly interesting to see how the issue of sustainability is no longer a choice, but a necessity, for modern business. I also enjoyed the different talks on health and wellness. Personally, a lesson I have learned from the ongoing pandemic is the need to show (and demand) empathy for others when our worlds circle out of tilt. I genuinely hope it is a lesson that we all remember after the pandemic ends.” Bob Enofe, a Nigerian student at Sao Paulo School of Business Administration, Fundacao Getulio Vargas (FGV-EAESP).
“I really had a great time during these days. The content was great and very helpful for my studies on the region. The level of interaction with my peers was much more profound and productive than our previous residency, which was unexpected given the constraints of the virtual environment. North America is booming again. After several years of self-isolation, the US government is showing signs of re-engagement with the outside world. Mexico and Canada are going to profit from the reopening of the US markets as the vaccination plans roll out before schedule. The US economy and Florida Banks were the technical meetings I enjoyed the most. But what stole my heart and my mind was Saturday’s session, where self-development took the stage. Again, congratulations to the EGADE/UM teams who worked hard to bring truly personal experiences (life mindfulness) into the ‘Zoom world.’” Gabriel Cambuí, a Brazilian student at Miami Herbert Business School, University of Miami.
“The experience was awesome! It is so great to have the opportunity to share the best of our region with people from all over the planet, our culture, our food, our people, and the way we do business. With the pandemic slowly going away, I think we have all learned that the only way we can get out of this and future challenges is by working together. North America is a huge economic bloc with huge potential and the capacity to cooperate with other regions in the globe in the quest for development, sustainability, and social improvements. I believe the most relevant topics for the current situation revolve around well-being, work-life balance, leadership through uncertainty, and innovation. Both the synchronous and asynchronous lectures equipped us with many tools and knowledge that we can easily use and bring back to our workplace.” Emmanuel Echeverría, a Mexican student at EGADE Business School, Tecnológico de Monterrey.
“Although it was a 100% virtual residency, the presentations, discussions, and panels were extremely revealing regarding economic data and impacts throughout each North American country and as a cluster. My most important takeaway is that USMCA, as one of the world’s most profitable and developed commercial agreements in the globe, nowadays depends on traditional industries that may well disappear in the near future due to the accelerated technological disruption boosted by the Covid-19 pandemic. We also had great talks on the increased importance of developing and maintaining a humane mindset.” Mauricio Lecea, Mexican student at EGADE Business School.
Another exiting day at the North America Residency of the #OneMBA. Our EXATEC Roberto Sanchez showed to our international leaders the most common and savory dishes that Mexico offers. ¡Buen provecho! ? ? ? @robersanchezvapic.twitter.com/kLNfgQp906
This global residency is one of the four included in the OneMBA curriculum. This time there were participants from Argentina, Belgium, Brazil, Bulgaria, China, Colombia, Egypt, France, Germany, Guatemala, Hungary, Italy, Mexico, Netherlands, Nigeria, Rumania, Russia, Singapore, Turkey, United States and Venezuela.
OneMBA students are from an international consortium of schools that offer this executive global program, and are senior-level executives who live and work across the globe.
The consortium schools are:
EGADE Business School, Tecnológico de Monterrey, Mexico
Sao Paulo School of Business Administration, Fundação Getulio Vargas (FGV-EAESP), Brazil
Rotterdam School of Management (RSM), Erasmus University, Netherlands
School of Management, Xiamen University (SMXMU), China
Miami Herbert Business School, University of Miami, United States
The global executive program OneMBA was launched in 2002 and its first class graduated in 2004. Today, its network of 1,400 graduates in leadership positions is spread across 50 countries.
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