EGADE Ideas

EGADE Ideas

 

Explore the latest trends, research, and analysis in business, leadership, and economics from EGADE Business School.

Indigenous Peoples and MNCs: The Value of Cultural Mediation

Indigenous Peoples and MNCs: The Value of Cultural Mediation

July 15, 2025

Learning to mediate through Indigenous worldviews isn’t a detail—it’s the only way to build fair and economically viable business intercultural relationships.

Collecting as a Brand Strategy

Collecting as a Brand Strategy

July 1, 2025

The desire for control may explain the rise of collecting in uncertain times

Gender Bias in Microcredit Allocation

Gender Bias in Microcredit Allocation

June 16, 2025

Emotions function as a mechanism through which gender hierarchies are reproduced in seemingly neutral financing processes

Anticipation, Anger, Trust... How Do Consumers Feel about your Brand and How to Leverage their Sentiments
  • Marketing

September 2, 2020
Beatriz González Sergio Madero Anticipation, Anger, Trust... How Do Consumers Feel about your Brand and How to Leverage their Sentiments Alberto López Hernández
Artificial Intelligence and the Quest for Talent
  • Talent

  • Innovación

August 18, 2020
Renzo Casapía
Startups and Corporations: the Winning Partnership
  • Entrepreneurship

  • Innovación

August 12, 2020
Jose Enrique Alba Dan Toma