Marketing | EGADE

Marketing

Talking Ideas

Trends in Digital Marketing

EGADE Business School

| Feb 10, 2023

The Perfect Match in the Hospitality Industry

The Perfect Match in the Hospitality Industry

Research

The Perfect Match in the Hospitality Industry

Attila Pohlmann

Franklin Velasco

Eva María Guerra Leal

César Sepúlveda

| Feb 1, 2023

Viaje mental en el tiempo y experiencias de consumo en familia

Viaje mental en el tiempo y experiencias de consumo en familia

Research

Mental Time Travel and Consumption Experiences within Family

Manuel Sotelo Duarte

| Jan 17, 2023

Market Orientation and Innovation Capability, the Key to Export Success for Latin American SMEs

Market Orientation and Innovation Capability, the Key to Export Success for Latin American SMEs

Research

Market Orientation and Innovation Capability, the Key to Export Success for Latin American SMEs

| Sep 27, 2022

Exploring Agile Marketing Strategies

Exploring Agile Marketing Strategies

Research

Exploring Agile Marketing Strategies

| Jul 20, 2022

Marcas de famosos, claves para entender su éxito global

Marcas de famosos, claves para entender su éxito global

Research

Celebrity-Branded Products, Key Factors to Extending Their Global Success

Edgar Antonio Centeno

| Mar 16, 2022

Moving Forward to Face Workforce Challenges and Opportunities in the COVID-19 Era

Moving Forward to Face Workforce Challenges and Opportunities in the COVID-19 Era

Research

Moving Forward to Face Workforce Challenges and Opportunities in the COVID-19 Era

Nancy B. Ortiz Alvarado

Eva María Guerra Leal

| Oct 12, 2021

La moda como motor de conciencia social durante la pandemia

La moda como motor de conciencia social durante la pandemia

Research

Fashion as Driver of Social Consciousness during the Pandemic

| Jul 7, 2021

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