Manuel Sotelo Duarte
Marketing Research Professor at Tec's Undergraduate Business School
I am an experienced marketing professional with international as well as local experience having provided marketing services to multiple companies and industries in Mexico and Australia. In Mexico I have worked for Grupo Cementos de Chihuahua (GCC), McDonald´s, Interceramic, Tecnologico de Monterrey, Fashion Mall, Al Super, and Sotol Hacienda, among others. In Australia, I have worked for Rio Tinto Alcan and The University of Melbourne. My experience includes designing, executing and analyzing marketing research; generating market strategies against competitors; evaluating and developing new products; developing advertising and managing HR issues.