Dr. Ricardo E. Buitrago R. is a Research Professor in Strategy and International Management at EGADE Business School of Tecnológico de Monterrey. Furthermore, Dr. Buitrago is affiliated with the School of Management at Universidad del Rosario in Colombia as an associate researcher.

Before joining EGADE Business School, Dr. Buitrago served as Program Head and Dean in Universities in Colombia. In addition, he has been a visiting professor in different universities in Latin America.

He is a member of the Business Association for Latin American Studies (BALAS) Executive Committee. He is also a member of the Academy of International Business (AIB) and the Latin American Studies Association (LASA). He is also the ambassador for the Andean region of the IE-Scholars network.

His research interests are focused on the junction between international political economy, institutions, strategy, and international business. He has served as editor and reviewer for the Journal of Business Research, International Business Review, European Management Journal, and International Studies of Management & Organization, among others.

Before joining academia, Dr. Buitrago worked in banking and served as a consultant for various financial institutions in Colombia and Puerto Rico. He also worked as Project and Marketing Manager for multiple firms in Colombia.

Dr. Sascha Fürst is a Research Professor of Entrepreneurship and Technological Innovation at EGADE Business School and Leader of the Thematic Area Research Group (GAT) in Entrepreneurship and Innovation at the Tecnológico de Monterrey.

Dr. Sascha is affiliated with the Turku School of Economics at the University of Turku in Finland as a research fellow in international entrepreneurship. He is also visiting professor at Eberhard Karls Universität Tübingen in Germany where he teaches business in the Latin American context.

Dr. Fuerts earned a PhD with distinction in International Business from the University of Turku and holds a Master of Science in Business and Engineering from the Technische Universität Kaiserslautern in Germany.

His research interests are focused on the junction between entrepreneurship, strategy, and international business.

Dr. Enciso González is an expert in institutional analysis and its impact on business, topics on which he has published a range of academic articles. He has also lectured on various economic and institutional themes, based on his academic background in the fields of international business and the global economy.

He has worked in the public sector at the Ministry of Commerce and Industrial Development (now the Ministry of Economy) and the private sector in companies such as Nortel Networks, Tyco Electronics, Elcoteq, and Global Trends de México.

At EGADE Business School he has been Director of the EGADE MBA in Monterrey. He has also directed various cooperation projects of the school in international consortia of the European Union, including the PILA, EQUALITY, SUMA, UNIQUE, LA IPR HD, and MUSE projects, and is a member of the board of various organizations. Likewise, he is the Chapter Advisor of the EGADE Business School Chapter of the Beta Gama Sigma honor society.

The broad teaching and research career of Professor Rajagopal has developed in the fields of marketing strategy, consumer behavior, technology and innovation management, international business management, service marketing, management of new products and brand management. His academic excellence has been acknowledged by the Government of Mexico for the premier executive program in innovation, technology, and competitivity, as well as for his top-level research.

He is a member of multiple international research associations, such as the Royal Society for Encouragement of Arts, Manufacture and Commerce (United Kingdom), the Chartered Management Institute, Institute of Operations Management, Academy of Marketing Science, Association of Consumer Research, the Latin American Chapter of the Business and Economics Society International, Marketing Science Institute, (USA), and the Indian Society of Agricultural Economics (India). He is also a member of the Sistema Nacional de Investigadores (SNI), Level III, Conacyt.

Professor Rajagopal has been part of the editorial board or the management of several journals such as Emerald Emerging Marketing Case Studies, International Journal of Leisure and Tourism Marketing, International Journal of Business Competition and Growth, International Journal of the Built Environment and Asset Management, Indore Management Journal, Journal of Marketing Analytics, Innovative Marketing, Journal of Tourism, and the Journal of Corporate Responsibility and Leadership.

In addition to his teaching activities at EGADE Business School, Professor Rajagopal serves as a professor at Metropolitan College of the University of Boston (USA). He has also been a professor in several Indian institutions such as the College of India and the National Institute of Agricultural Marketing, where he served as the Academic Director, the Institute of Rural Management, and the National Institute of Rural Development, where he was Assistant Director. Additionally, he taught courses and programs at the Indian Institute of Management, Narsee Monjee Institute of Management Studies, Vigyana Jyoti Institute of Management, Institute of Public Enterprise and the International Management Institute.