EGADE Ideas

EGADE Ideas

 

Explore the latest trends, research, and analysis in business, leadership, and economics from EGADE Business School.

Indigenous Peoples and MNCs: The Value of Cultural Mediation

Indigenous Peoples and MNCs: The Value of Cultural Mediation

July 15, 2025

Learning to mediate through Indigenous worldviews isn’t a detail—it’s the only way to build fair and economically viable business intercultural relationships.

Collecting as a Brand Strategy

Collecting as a Brand Strategy

July 1, 2025

The desire for control may explain the rise of collecting in uncertain times

Gender Bias in Microcredit Allocation

Gender Bias in Microcredit Allocation

June 16, 2025

Emotions function as a mechanism through which gender hierarchies are reproduced in seemingly neutral financing processes

The Experience of a Demanding Customer
  • Marketing

February 20, 2019
Eva González
Putting the Consumer First
  • Marketing

February 8, 2019
Rajagopal
The Value of Women’s Hidden Work
  • Talent

December 31, 2018
Kathia Ramos