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News
EGADE Receives 2023 Flourish Award for a Story of Innovation in Kenya to End Poverty
Jul 17, 2023
Jul 17, 2023 -

The story highlights the transformative work of the African Agency for Arid Resources (AGAR) in the Maasai community.

By JOSÉ ANGEL DE LA PAZ | EGADE BUSINESS SCHOOL

EGADE Business School of the Tecnológico de Monterrey was among the winners of the 2023 Flourish Awards, obtaining the award in the "Global Goal 1: End of Poverty" category.

The award was granted for the story titled "Empowering Maasai Women in Arid Lands," which highlights the transformative work of the African Agency for Arid Resources (AGAR) in Kenya.

The team that presented this story is made up of students from various schools and countries:

  • Jorge Luis Pérez López, EGADE Business School, Mexico.
  • Oscar Herdocia, Yale School of Management, United States student.
  • Naga Suresh Nandamuri, Indian Institute of Management Bangalore, India.
  • Dibyendu Bhadra, Indian Institute of Management Bangalore, India.
  • Maureen Awuor Obunga, Strathmore Business School, Kenya.

This group worked on its story under the guidance of Professor Francisco Layrisse, within the module "Sustainable Entrepreneurship in LatAm: Towards a More Equitable and Innovative Economy," taught by EGADE Business School in the June 2022 (online) edition of the Global Network Week for EMBA Students.

The Flourish Awards are powered by AIM2Flourish, an initiative of the Fowler Center for Business as an Agent of World Benefit.

The contest encourages business students and professors worldwide to identify and share stories of business innovation that align with the 17 United Nations Sustainable Development Goals (SDGs).

In 2022, 694 inspiring innovation stories were published on the AIM2Flourish platform from various parts of the world.

From this pool of narratives, the Flourish Awards team selected the 78 most exceptional stories as finalists, subsequently naming 17 winners for the 2023 edition, one for each SDG.

The EGADE Business School team story, "Empowering Maasai Women in Arid Lands," sheds light on AGAR's impactful initiatives to uplift the marginalized Maasai community in Kenya.

Through innovative solutions, the story highlights, AGAR has empowered Maasai women by providing them access to education, microfinance, and training in sustainable agricultural practices.

The 17 winning teams for the 2023 Flourish Awards were announced between June 5 and 9.

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