Best Paper Award! Professors win recognition at the ACACIA International Conference in Ecuador

Submitted by jose.paz on Mon, 04/28/2025 - 07:39

Faculty members from EGADE Business School and the Business School at Tecnológico de Monterrey stand out at the leading Latin American forum for research in administrative sciences.

By JOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL

Professors from EGADE Business School and the Business School at Tecnológico de Monterrey were recognized with the "Raúl Conde Hernández" Best Paper Award at the 28th International Research Conference in Administrative Sciences, organized by the Academy of Administrative Sciences (ACACIA).

The award was presented to Juan Ignacio Sánchez, member of the Tec’s Faculty of Excellence and Distinguished Professor of Organizational Behavior and Human Capital at EGADE Business School; and to Sergio Madero Gómez and Carlos Gabriel Colín Flores, professors at the Business School, for their paper titled "The Effects of Green Human Resource Management on Employee Green Behavior in a Mexican Context."

The conference took place from April 22 to 25 at the Universidad Católica de Cuenca in Ecuador, under the theme "Data Analytics in Global Decision-Making."

Madero Gómez and Colín Flores are also leader and member, respectively, of the Thematic Research Group (GAT) on Organizational Design and Culture at the Business School of Tecnológico de Monterrey.

ACACIA’s International Research Conference in Administrative Sciences is one of the most prestigious academic forums in Latin America for the dissemination of research in administration, business, and organizational management.

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EGADE Professors Recognized for Best Teaching Case at BALAS 2025

Submitted by jose.paz on Mon, 04/28/2025 - 07:02

The awarded case at the academic event analyzes the transformation of Nestlé’s innovation ecosystem.

By JOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL

Faculty members from EGADE Business School of Tecnológico de Monterrey were honored with the Best Teaching Case Award at the 2025 edition of the annual conference of the Business Association of Latin American Studies (BALAS), held in Costa Rica.

The award was granted to Cristian Granados, professor in the Department of Entrepreneurship and Technological Innovation at EGADE Business School; Juan Carlos Bustamante, Director of the Master in Marketing at EGADE Business School; and Yarid Ayala, professor at the School of Business of Tecnológico de Monterrey, for their work "The Future of Nestlé’s Innovation Ecosystem."

"This case tells the story of a company that, lacking the necessary internal capabilities, initially failed to scale sustainable innovation projects, resorting to merely symbolic actions. However, this setback sparked profound strategic changes that transformed its innovation model," commented Granados on social media.

BALAS 2025, held under the theme "Sustainable Business: Challenges and Opportunities for Latin America," took place from April 8 to 11 in San José, with INCAE Business School as the host institution. The event brought together over 125 participants from 21 countries, representing more than 60 business schools and universities worldwide.

With over 95 presentations of papers, case studies, and doctoral proposals, as well as 10 panels, workshops, and plenary sessions, the conference solidified its position as a key forum for discussing sustainability, entrepreneurship, innovation, ESG, business education, and academic accreditation.

EGADE Business School’s participation also stood out in other key areas of the academic program. Ricardo Buitrago, National Director of Doctoral Programs at EGADE Business School and President of BALAS, led the event’s opening session and moderated several plenary discussions.

Meanwhile, José Ernesto Amorós, Associate Dean of Faculty and Research at EGADE Business School, took part in two strategic sessions: "Good to Great: Elevating Business Schools Through Accreditation," focusing on the transformative impact of accreditation processes, and "Meet the Editors – From Manuscript to Impact: Publishing Strategies in Leading Business Journals," where he shared his perspective as Editor-in-Chief of the journal Management Research.

Additionally, other professors from EGADE Business School presented research that reinforces the school's commitment to producing knowledge that drives business and social progress across Latin America.

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Tripling Solar Capacity, a Key Challenge for Mexico’s Energy Transition: Luis Plata Cavazos

Submitted by jose.paz on Tue, 04/15/2025 - 12:41

Huawei recognised the CEO of Girasolve Energy and an EGADE Business School student with fourth place worldwide at its global solar installer summit in China.

By JOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL

Significantly increasing installed solar capacity will be crucial for Mexico to meet its 2030 energy transition goals, stated Luis Plata Cavazos, CEO of Girasolve Energy and Master in Finance student at EGADE Business School, Tecnológico de Monterrey.

“Only 5.1% of the country’s electricity generation currently comes from solar energy. We need to triple our installed capacity to meet the national target for clean energy generation,” he explained.

The National Energy Plan presented by Claudia Sheinbaum’s government in 2024 sets a goal of 45% of electricity coming from renewable sources by 2030, which means that at least 16% must be generated from solar energy, he added.

During the 2nd Global Installer Summit, organised by Huawei FusionSolar in Shenzhen and Dongguan, ChinaPlata Cavazos was awarded fourth place worldwide in the Best Installer Contest. There, he shared his vision for Mexico’s energy future with over 500 global leaders from the photovoltaic sector.

In his presentation, he highlighted that Mexico has one of the highest solar potentials in the world, with over 70% of its territory receiving more than 4.5 kW per square meter.

In 2023, the country’s installed photovoltaic capacity reached 9.4 GW, and is expected to grow rapidly in the coming years. “It’s a huge opportunity, and we are ready to seize it,” said the graduate of the Energy Management Specialisation at EGADE Business School.

Plata Cavazos also emphasised the transformative role of energy storage in Mexican households: “Energy storage will be as important as water storage in Mexico. Every home will have a battery. That’s what we believe at Girasolve, and we are building that future.”

Girasolve Energy, a Mexican company with over eight years in the market, develops photovoltaic solutions for the residential, commercial, and industrial sectors.

With a workforce of more than 35% women, including female installers, and a fleet of over 20% electric vehicles, Girasolve integrates sustainability, efficiency, and innovation as core pillars of its strategy.

Climate change is real, and raising awareness is a key part of our mission. Selling PV systems is not just about reducing electric bills, it’s about saving the only planet we can live on,” he stated.

In addition to its business focus, Girasolve drives social impact projects, such as electrifying rural schools in Mexico.

At the Huawei event, Plata Cavazos presented a documentary video about a school that lacked electricity and was equipped with solar panels. “We’re not just making a difference on rooftops. We’re making a difference on the ground. These kids will have a different future thanks to technology,” he concluded.

These initiatives, along with his innovative vision for the energy sector, have earned him recognition both nationally and internationally. Among other accolades, MIT Technology Review in Spanish named him one of the Innovators Under 35 Latin America 2023, and he received the National Youth Award 2021 and the State Youth Award of Nuevo León 2019.

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Research explores community resilience to climate change in Tixtla

Submitted by jose.paz on Mon, 04/14/2025 - 13:18

Professor Alysha Shivji of EGADE Business School collaborates on a study that seeks to understand how communities organize in the face of environmental crises.

By JOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL

Alysha Shivjia professor in the Department of Strategy and Leadership at EGADE Business School of Tecnológico de Monterrey, is part of a research team studying how communities organize in response to the effects of climate change in Tixtla, Guerrero. This town in southern Mexico has suffered severe flooding in recent years due to the overflow of its lagoon.

This project, involving scholars from various institutions, aims to build a framework to understand social and environmental responsibility and organizing that differs from dominant Anglo-European frameworks by engaging directly with those affected by the disasters.

In addition to Shivji, the research team includes academics Eduardo Hernández Melgar from Grenoble School of Management and Daniel Polco from the Escuela Superior de Antropología Social at the Universidad Autónoma de Guerrero.

RESILIENCE FROM THE GROUND UP

The community of Tixtla—home to the lagoon known as El Espejo de los Dioses or Laguna Negra—has been severely impacted by flooding, which was exacerbated in 2024 by Hurricane John.

The storm caused the lagoon, an endorheic basin increasingly overwhelmed by deforestation, erosion, and pollution, to overflow, significantly damaging homes and infrastructure.

“Our initial insights from our research show that the community in Tixtla uses an alternative approach to organizing in the face of environmental crises (lagoon flooding),” says Shivji. “This approach differs from mainstream academic understandings derived from Western knowledge. The community sees the land as part of their identity rather than something external to be managed or controlled. Organizing to protect the community and the environment is seen as a duty or obligation more than a volunteering activity.”

COMMUNITY-GOVERNMENT DIALOGUE

During their fieldwork, the team interviewed local stakeholders and held a public forum attended by the municipal president of Tixtla and other local government representatives.

“We have been interviewing different community members and held a public forum attended by the president of Tixtla and other local governments to discuss the situation with the lagoon,” shares Shivji.

RESEARCH WITH PURPOSE

The researchers hope their work will contribute to academic discourse and have a positive social impact.

“We also hope our research will have practical benefits to the community and similar communities in Mexico by drawing attention to the climate crisis and igniting conversations between communities and local government,” Shivji states.

This type of research project opens new possibilities for rethinking the role of business in vulnerable regions. It explores leadership and organizational models that emerge from within communities and can inspire new purpose-driven business visions.

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Raj Sisodia at TEC Business Summit 2025: To Lead Is to Heal

Submitted by jose.paz on Thu, 04/10/2025 - 22:10

True leadership is about reducing suffering, creating well-being, and putting life at the centre of business, says the co-founder of Conscious Capitalism.

By JOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL

In a world marked by environmental, social, and health crises, business leadership must evolve to meet these challenges. This was the assertion of Raj Sisodia, co-founder of the Conscious Capitalism movement, during his keynote lectureConscious Leadership and Cultural Transformation,” delivered at the TEC Business Summit 2025 in Guadalajara.

The Business School of Tecnológico de Monterrey brought together the business community for this multi-campus event, co-hosted with EGADE Business School, to discuss a new leadership model grounded in care, empathy, and cultural transformation within organisations. Under the theme Human Leadership: Transforming Companies through Care and Empathy,” the gathering brought together approximately 700 business, academic, and social leaders on April 9 in Mexico City, Monterrey, Guadalajara, Querétaro, and Hermosillo.

“The true purpose of leadership is to heal,” stated Sisodia, who is also President of the Centre for Conscious Enterprises and Distinguished Professor at both the Business School and EGADE Business School of Tecnológico de Monterrey. “We are here to heal—starting with ourselves—and then help others heal, help our communities heal, and heal our planet.”

A CALL FOR HUMAN REVOLUTION

Sisodia emphasised that we are living in an era of profound suffering at every level: personal, organisational, societal, and planetary. In response, he proposed a “human revolution” that places people at the center of business decision-making.

“The way we lead and organise our businesses is generating a high human cost. It is not acceptable for people’s lives to be negatively impacted by their workplace. The opposite should be true: people should be healthier and happier because they are connected to our business,” he stressed.

The author of Conscious Capitalism: Liberating the Heroic Spirit of Business, Firms of Endearment: How World-Class Companies Profit from Passion and Purpose, among other titles, questioned business models centered solely on profit maximization, and called for a cultural transformation that replaces the mechanistic, competitive, and transactional mindset with a view of business as a platform for care and service.

“We need to change the paradigm. It’s not about putting profit at the center and making people and the planet serve profit. It’s about putting life at the center and having profit serve life,” he said.

BUSINESSES WITH A SOUL

Based on his research into companies admired by their stakeholders, Sisodia proposed conceiving of organisations as living organisms with a soul, rather than property or efficiency machines. “Every company has a culture and a unique purpose—that is its soul. The challenge is to preserve it, nurture it, and let it flourish,” he explained.

Speaking on conscious leadership, he put forth a vision of commitment, love, and service: “You cannot lead people unless you love them. And you cannot love them unless you know them. And you cannot know them unless you walk among them.”

For Sisodia, the path toward transformative leadership begins with inner work: knowing oneself, healing, connecting with one’s purpose, and exercising power through empathy.

“Everything that happens in an organisation is a reflection of what’s inside its leader. Leadership is a projection of our internal state,” he said.

At the close of his talk, Sisodia proposed that the role of a leader must evolve toward that of a Chief Evolution Officer: someone who guides the conscious growth of their organisation, raises collective awareness, and promotes a culture of human flourishing.

“Leadership is a sacred act of caring. And business, when done with love and purpose, can be one of the greatest healing forces in the world,” he concluded.

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Bob Chapman Calls for Leading with Empathy and Human Responsibility at TEC Business Summit 2025

Submitted by jose.paz on Thu, 04/10/2025 - 22:00

Approximately 700 business leaders participated in the TEC Business Summit, held simultaneously across five campuses of Tecnológico de Monterrey, to advocate for leadership rooted in empathy, care, and social responsibility.

By JOSÉ ÁNGEL DE LA PAZ | EGADE BUSINESS SCHOOL

During his keynote address “Truly Human Leadership: The Skills and Courage to Care” at TEC Business Summit 2025, Bob Chapman, CEO of Barry-Wehmiller, urged a rethinking of leadership’s role in today’s society, stressing that “there has never been a greater need in the world for truly human leadership—in every aspect of society, not just business.”

The Business School of Tecnológico de Monterrey convened the business community for this multi-campus event, co-hosted with EGADE Business School, to explore a new model of leadership based on care, empathy, and cultural transformation within organisations. Held under the theme “Human Leadership: Transforming Companies through Care and Empathy,” the event brought together approximately 700 business, academic, and social leaders on April 9 in Mexico City, Monterrey, Guadalajara, Querétaro, and Hermosillo.

Chapman shared the origins of his people-centred philosophy and explained that employee well-being is directly linked to how people are led. “The person you report to at work is more important to your health than your doctor,” he stated. Citing research that identifies work-related stress as a leading cause of chronic illness, he emphasised that “the greatest privilege of a leader is to impact the lives of those around them positively.”

Drawing on his experience leading Barry-Wehmiller—a company with over 12,000 team members and more than 140 acquisitions worldwide—Chapman recalled how his outlook changed once he recognised the inherent value of each person in his organisation. “That day, my lens changed. I no longer saw people as functions, but as human beings who deserve respect and dignity,” he shared.

In his view, business can become the most powerful force for good in the world—if leaders take seriously their responsibility to care for those within their sphere of influence. “The way we lead impacts the way people live,” he noted.

Chapman maintains that leadership is the responsible stewardship of the lives within our span of care, and that this approach can transform not just companies, but also families, communities, and entire societies. “We can create economic and human value in harmony. They are not in conflict—they are complementary,” he emphasised.

Throughout his talk, he reiterated that leadership is not a title, but a deep responsibility to care, and that the key lies in teaching people how to lead with empathy. “We cannot simply ask people to care; we must teach them the skills to do so. Care is a language, and like any language, it can be learned,” he concluded.

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Money Boss! EGADE student promotes financial education with new book

Submitted by jose.paz on Fri, 04/04/2025 - 18:10

The book aims to empower readers at any life stage with practical personal finance tools.

By ISABELLA CASTAÑEDA RODRÍGUEZ | EGADE BUSINESS SCHOOL

Melissa Treviñoan MBA student at EGADE Business School of Tecnológico de Monterrey, recently published her book Money Boss: Conviértete en el jefe de tus finanzas (Become the Boss of Your Finances), which offers tools to improve personal financial management.

Treviño shares that the book was written to help readers achieve their financial goals and make the most of their money, regardless of their stage in life.

With Money Boss, the author also seeks to convey the message that: “Finance doesn’t have to be hard or complicated. We can all improve our financial situation if we turn to the right sources and apply the basic principles I outline in my book.”

Professionally trained in finance, Treviño identified a significant knowledge gap in personal finance in Mexico. This insight led her to launch El Peso del Dinero, a blog that aims to explain financial concepts in a simple and useful way.

As she continued to publish content, people began reaching out with questions and requests for personalized advice. This close engagement with her audience inspired her to write Money Boss, maintaining her blog's same clear and approachable tone.

The author shares that her motivation to learn and teach about finance stems from personal experience: “My family wasn’t privileged, and at one point, we faced major financial difficulties that triggered abrupt changes in our lifestyle.”

Treviño noted that her experience in the EGADE MBA strengthened her interest in creating a positive impact. The academic environment gave her the tools to structure and share her knowledge with a broader audience.

“As I see it, EGADE gave me the foundation to find more ways to share what I know and to become a driver of change in my community and my country,” she said.

As part of her outreach efforts, Money Boss was presented at major literary events including the Monterrey International Book Fair, the Guadalajara International Book Fair, and the Coyoacán International Book Fair.

The book is available on Amazon in both print and digital formats.

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Territorio Negocios: Artificial Intelligence: Trend or Necessity?

Submitted by jose.paz on Fri, 04/04/2025 - 01:50

AI tools continue to spark debate among today’s businesses.

By ISABELLA CASTAÑEDA RODRÍGUEZ | EGADE BUSINESS SCHOOL

Artificial intelligence (AI) has revolutionized workplace environments. Today, the key to sustaining this technological shift lies in questioning its implementation, emphasizing ethical and strategic use.

In episode 198 of Territorio Negocios, Juan Carlos Bustamante, Director of the Master in Marketing of EGADE Business School at Tecnológico de Monterrey, and Blanca Ramos, CEO of Roomie, discussed key criteria for integrating AI into business practices.

Eva Guerra, Academic Associate Dean of EGADE Business School, moderated the conversation.

Ramos opened the dialogue by identifying the financial and insurance sectors as the first to invest in AI. She also highlighted the importance of adopting it in other sectors: “Those who don’t use these tools will undoubtedly fall behind in terms of competitiveness,” she said.

Meanwhile, Bustamante pointed out that companies must use these tools to find distinctive competitive advantages that enhance their strategy rather than limiting their use to process optimization.

Ramos emphasised that this technology is here to transform the world and how businesses operate: “What might happen is that we’ll become supervisors of what AI agents are doing.”

They agreed on the caution required when sharing information with AI systems, as it may contain confidential data that feeds these tools.

On this point, Bustamante stated: “We must be cautious, because the model will reproduce it, and this is a key issue from the ethical perspective of those implementing it and business leaders.”

The episode concluded with the guests offering advice to those who want to implement AI in their companies but have yet to take the first step. They recommended consulting specialists to assess their goals, strategies and values.

The full episode of Territorio Negocios is available on Spotify, Apple Podcasts, Amazon Music, and YouTube.

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