Cristian Granados Sánchez
Innovation and Entrepreneurship Organizational Behavior Leadership
Professor, researcher and advisor at EGADE
"Innovation drives growth for countries and companies. But without bold and persevering entrepreneurs it would be impposible to enable changes."

Dr. Cristian Granados is a professor, researcher and consultant in the Department of Entrepreneurship and Innovation at EGADE. He has a doctorate from the University of Barcelona, ​​a post-doctorate from the University of Cambridge (England), was a research fellow at HEC Montreal, and did a research stay at Harvard Business School. He actively works with entrepreneurs and students to develop their capacity for innovation, and has worked with various companies such as Grupo Bimbo, Renault, Pfizer, Roche, Kraft-Heinz, Mabe, Boston Scientific or Grupo Salinas, in consulting and executive education for innovation issues. and intra-entrepreneurship. On the professional side, he has been director of innovation, co-founder of a video game startup and president of the Innovation Commission of Coparmex. In his research work, he focuses on analyzing: How can companies be more innovative? How can startups and large companies innovate for the base of the pyramid? How to use economic behavior theories to motivate people to undertake or use sustainable products? His research has been published in British, Australian and American journals. He has participated in conferences in Germany, Denmark, or Holland. In his dissemination work he writes for Forbes, Expansión or Entrepreneur.


    Master degree in Creation and Management of Innovative Technology-Based Companies

    University of Barcelona


    Ph.D. in Business (Innovation and Entrepreneurship)

    University of Barcelona


    Doctoral Stay 

    HEC Montreal


    Doctoral Stay

    Harvard Business School



    Judge Business School, Cambridge University.

  • Dr. Cristian was distinguished as one of the best professors in innovation and entrepreneurship by EGADE and the Eugenio Garza Laguera Entrepreneurship Institute (2020 and 2021), and has been recognized as a SNI-C researcher.
  1. Granados, C., Bernardo, M. and Pareja, M. (2017). How do creative industries innovate? A model proposal. Creative Industries Journal, 10 (3). 
  2. Granados, C. and Pareja-Eastaway, M. (2019). How do collaborative practices contribute to innovation in large organisations? The case of hackathons. Innovation, Organization and Management Journal, 21(4).
  3. Bravo, C, and Granados, C. (2020) "The development of high-potential intrapreneurs: an executive education approach to drive innovation in Latin American companies". Chapter book in "Innovation in Global Entrepreneurship Education". Ed. Edward Elgar Publishing, Inc. USA
  4. Granados, C., Ayala, Y, and Ramos, M. (2021). “Fake it till you make it: understanding innovation theater un organizations”. Academy of Management proceedings.