AI for Business Leaders

Turning Intelligence into Executive Power

Artificial intelligence is now a strategic imperative reshaping competitiveness. This program equips senior executives to turn generative AI into value, redesign business models, and lead its ethical and cultural adoption.

Format
In-Person

Length
40 hours

Intake
February 2026

Venues
Monterrey

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Lead business transformation with strategic AI

Strategic vision

Connect AI with high-level business decisions to ensure sustainable competitiveness.

Digital leadership

Mobilize your organization, overcome cultural resistance, and legitimize AI adoption.

Financial impact

Learn to assess ROI and KPIs to justify investments and strengthen your position with boards and stakeholders.

Governance and trust

Design ethical and compliance frameworks that reinforce reputation and build organizational legitimacy.

Participant profile

Intended for:

C-Suite executives (CEO, CFO, COO, CIO, CHRO, board members, and general managers) who need to integrate AI into business strategy.
Leaders looking to translate AI investments into financial impact, process transformation, and new business models.
Executives who must overcome cultural barriers, establish governance, and anticipate risks to ensure reliable adoption.

Program Details

Duration: 40 hours (6 modules)
Location: EGADE Business School, Monterrey
Format: On campus
Language: Spanish
Start date: February 2026
Price: $110,000 MXN (Tax exempt)

Leading with AI means turning technology into practical solutions that generate real value for the organization.

Consolidate innovation as a strategic discipline: An advanced, on-campus program designed to transform how your organization drives innovation.
International faculty: Learn from global experts and academics who combine strategic vision with hands-on experience in innovation ecosystems, foresight, and artificial intelligence.
Intensive experience: Applied methodologies, masterclasses, and structured networking that will help you move from isolated initiatives to an institutionalized innovation system.
Sustainable impact: Strengthen your leadership and execution skills to turn innovation into measurable results that elevate your organization’s competitiveness.

Instructors

Juan Carlos Bustamante | Academic Leader of the program

PhD in Research and Marketing Techniques from UAM

Director of the Master’s in Marketing at EGADE Business School, specialist in customer experience and digital transformation

Juan Carlos Rivera

Director of the Online MBA at EGADE Business School

International expert in strategy, leadership, and negotiation with more than 22 years of experience

Alberto Méndez

Professor of Finance and Business Economics at EGADE Business School

PhD in the Economics of Innovation, specialized in valuation of intangibles and innovation policies

Kurt Yañez

Business Development Lead AI at Dell Technologies

With over 18 years of experience, drives the strategic adoption of AI to boost productivity and competitiveness

Leading with AI means moving from tactical experimentation to strategic impact

Duration: 40 hours

Modules

Module 1. Strategic Vision and Fundamentals of Generative AI

Módulo 2. Data Strategy, Governance, and Architecture for AI

Módulo 3. Risk Mitigation and Scalable Deployment (LLMs + LLMOps)

Módulo 4. Financial Evaluation of AI Investments

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Módulo 5. Digital Leadership and Culture in the AI Era

Módulo 6. Business Strategy and Redesigning the Business Model with AI

Learn more about the program at the following events

FAQ's

Although the program does not grant an academic degree equivalent to that of a master's degree, it provides an Executive Education certificate with international validity.

We offer various payment options for greater convenience. You can pay by bank transfer, credit and debit card, deposit slip, Paypal, and Flywire. You can also pay in up to 12 monthly installments without interest.

Yes, upon completion of the program, a certificate with international validity and a certificate backed by blockchain technology are awarded.

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